A Historical Approach to Marketing from Anatolia: Akhi Organizations

  • B. Zafer Erdoğan Anadolu University, Eskişehir, Turkey
  • Ömer Torlak Eskişehir Osmangazi University, Eskişehir, Turkey
  • Cengiz Yılmaz Middle East Technical University, Ankara, Turkey
  • Mahmut Sami İşlek Anadolu University, Eskişehir, Turkey

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Published
2015-05-01