A Citation Analysis of Articles Dealing with Marketing History, Thought, and Theory, 1970s-1990s: The Full Impact

  • Raymond Hubbard Drake University. Des Moines, Iowa. USA
  • Andrew T. Norman Drake University. Des Moines, Iowa. USA
  • Chip E. Miller Drake University. Des Moines, Iowa. USA

Abstract

Forthcoming

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Published
2005-05-01