Periodization in Marketing History: A Narrative in N Chapters Redux

  • Stanley C. Hollander Michigan State University, East Lansing, USA.
  • Kathleen J. Rassuli Indiana-Purdue University. Indianapolis, USA
  • Laura Farlow Dix University of Illinois at Urbana-Champaign. USA.
  • D.G. Brian Jones University of Prince Edward Island, Charlottetown, Canada.

Abstract

Forthcoming

Downloads

Download data is not yet available.
Published
2003-05-01