Proceedings of the 16th Biennial Conference on Historical Analysis and Research in Marketing (CHARM). Held at the Copenhagen Business School, Copenhagen, Denmark - May 30 – June 2, 2013.

 Program Chair & Proceedings Editor: Leighann C. Neilson, Carleton University.
 Local Arrangements Chair: Stefan Schwarzkopf, Copenhagen Business School.

Published: 2013-06-01

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